The video for the song is very busy and has a huge cast of
dancers. There is a large video backgrounds which creates the atmosphere for
the road scene that the video is set which reminds me slightly of Blade Runner
but his song is much happier than that! At times the screen also shows shots of
Serhat singing. The video has a lot of energy and action but I am rather
puzzled as to how they could recreate the atmosphere which a smaller number of
people. Serhat is wearing a number of suits all in the same style but in
different colours but no sign of his signature hat!
The song is a disco euro-dance song with a very repetitive
chorus and a predictable structure. The song starts with the backing singers going
‘na na na’ before Serhat joins in his signature deep talkative tone which actually
suite this style of song. He does 2 verses before going straight to the chorus.
This repeats the ‘na na na’ line several times and really does gets your head.
The structure of the chorus is also interesting as the first part of the chorus
as a slightly different tune to the second and almost feels like it has a key
change. After another verse and chorus there is an interesting all and response
part with the backing singers that I think the audience in the hall would
totally get behind before a final last chorus.
Let’s be honest, Serhat is not the best singer and this
isn’t the best song however it does know what it is and that is a feel good
dance number. If anything, this is something more stereotypical for Eurovision
and there is something quite wholesome and feel-good and enjoyable about this.
It’s doing what it says on the tin and is doing a really good job and doing
what it needs to well. I do have some concerns about what the act might look like
on stage. I feel like he will need at least 2, maybe 3, good female backing
singers which would then leave 2 or 3 space for backing dancers, which possibly
should be male, unless he can find 5 mixed sex backing singers who can do a
full on dance routine or vice versa. We must also be reminded that Serhat is
Turkish and will get and extra fan boost from the diaspora in the voting
countries.
This as a fun entry in a sea of ballads and high-concept
entries. Maybe voters will find this too old fashioned and not vote or maybe
this is something light-hearted and accessible that the people at home will
vote for. My heart would love this to qualify but like his last attempt “I didn’t
know” this might just miss out.
ARTIST – Serhat
SONG – Say na na na
MUSIC - Mary Susan
Applegate, Serhat Hacıpaşalıoğlu
LYRICS - Mary Susan Applegate, Serhat Hacıpaşalıoğlu
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